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Understanding the Consumer

A Psychological Approach

Understanding the Consumer is a core text for students of consumer or buyer behaviour. It looks at the subject from a psychological perspective and psychological themes that cross different areas are highlighted - such as personality patterns and lifestyle effects on shopping behaviour.

Understanding the Consumer is a core text for students of consumer or buyer behaviour.

Understanding Media: Inside Celebrity

Understanding Media cites current scholarship to shed light on how celebrities are manufactured by media and why audiences respond as they do. With case studies ranging from King Louis XIV to pop star Kylie Minogue, it examines the construction of celebrity in four concepts: history, text, production, and audience. Areas of discussion include:

Understanding Media cites current scholarship to shed light on how celebrities are manufactured by media and why audiences respond as they do.

Understanding Structural Analysis

With computers increasingly used to teach students structural design, there is a perception that students are losing a basic understanding of structural design. This text addresses the problem by encouraging basic understanding of the subject.

This text addresses the problem by encouraging basic understanding of the subject.

Life on a Coral Reef

Describes the kinds of plants and animals that live on a coral reef, and explains what threatens this ecosystem.

Note: Page numbers in italics indicate illustrations algae, 7, 18, 19,20,41
angelfish, 21, 21 basslets, 20, 28, 25 butterflyfish, 15, 21, 21, 28-29 Christmas
tree worms, 12, 12 clownfish, 19,28,30,30 colonies, 6, 8, 8, 9, 1 1, 25, 26, 26, 27,
 ...

Encyclopedia of Modern Coral Reefs

Structure, Form and Process

Coral reefs are the largest landforms built by plants and animals. Their study therefore incorporates a wide range of disciplines. This encyclopedia approaches coral reefs from an earth science perspective, concentrating especially on modern reefs. Currently coral reefs are under high stress, most prominently from climate change with changes to water temperature, sea level and ocean acidification particularly damaging. Modern reefs have evolved through the massive environmental changes of the Quaternary with long periods of exposure during glacially lowered sea level periods and short periods of interglacial growth. The entries in this encyclopedia condense the large amount of work carried out since Charles Darwin first attempted to understand reef evolution. Leading authorities from many countries have contributed to the entries covering areas of geology, geography and ecology, providing comprehensive access to the most up-to-date research on the structure, form and processes operating on Quaternary coral reefs.

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9 6 2 1 9 6 3 1 9 6 4 1 9 6 5 1 9 6 6 1 9 6 7 1 9 6 8 1 9 6 9 1 9 7 0 1 9 7 1 1 9 7 2 1
9 7 3 1 9 7 4 1 9 7 6 1 9 7 7 1 9 7 5 b a 0 2 4 6 8 10 12 14 1618 19 5 7 19 5 8 19 ...

Adobe Photoshop Elements 3

50 Ways to Create Cool Pictures

PhotoshopWorld DreamTeam instructor, Dave Huss, shows how to use the most popular digital photography techniques with Photoshop Elements 3!

PhotoshopWorld DreamTeam instructor, Dave Huss, shows how to use the most popular digital photography techniques with Photoshop Elements 3!

Twelve Powers in You

The authors, who include Gay Lynn Williamson and Robert Knapp, show readers how to harness their body's 12 powers (such as faith, wisdom, and imagination)--using a whole-brain learning approach that incorporates visualization, affirmation, exercises and case studies. Photos, illustrations.

The authors, who include Gay Lynn Williamson and Robert Knapp, show readers how to harness their body's 12 powers (such as faith, wisdom, and imagination)--using a whole-brain learning approach that incorporates visualization, affirmation, ...

Microteaching and Implementation Feedback Effects on Teachers Acquisition and Maintenance of a Complex Teaching Strategy

iPhone and iPad Web Design For Dummies

As the code that runs the web has changed over the years, Lee has learned six
different programing languages. In the new millennium and with the current
explosion of the mobile web, he has produced more than a hundred mobile sites
and ...

Java Web Services

Explains what Web services technologies are and how they work, discussing how to use them and what they do and covering topics including SOAP, WSDL, UDDI, security, interoperability, and integration.

It provides a straightforward, no-nonsense explanation of the underlying
technology, Java classes and interfaces, programming models, and various
implementations. Although this book focuses on the fundamentals, it's no "for
Dummy's" book.