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For courses in Introductory Public Relations. Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. In the new edition, Glen Broom continues the work of Cutlip and Center by providing the most up-to-date reference for students.
In the new edition, Glen Broom continues the work of Cutlip and Center by providing the most up-to-date reference for students.
'Effective Public Relations' offers an authoritative and comprehensive summary of concepts, theory, principles, history and management of the field.
'Effective Public Relations' offers an authoritative and comprehensive summary of concepts, theory, principles, history and management of the field.
