This book is a guide for all teachers in the FE and Skills Sector, regardless of their discipline. It explores how FE teachers can address the mathematics and English needs of all learners, to redress the skills gap that is a current focus. The text explores what works in the sector, examining the barriers to learning and how all learners can be included. It takes a focused look at what works for the vocational learners who have not succeeded in a school setting, and helps tackle the problem of low motivation in learners. The text goes beyond simply providing strategies to follow and includes background theory and detailed case studies to enhance your understanding of different approaches.
Social marketing takes key marketing principles and applies them to campaigns and efforts to influence social action. In Social Marketing to Protect the Environment, the focus turns to the environment, and how social marketing can be successful to change environmental behaviour. The text begins with a definition of the Social Marketing Model and includes a discussion of various tools that can be used to develop social marketing strategies. It then moves into sections on Residential-Related Behaviours and Commercial-Related Behaviours. These sections follow a consistent format and: - Describe a variety of environmental issues - Give examples of the numerous changes in behaviours and/or practices that would contribute to reducing the problem - Provide mini-cases that illustrate the successful use of social marketing principles along with tools to influence this behaviour in similar situations - Review what worked and what could have been improved. A final section provides future directions and recommendations.
The text begins with a definition of the Social Marketing Model and includes a discussion of various tools that can be used to develop social marketing strategies.
In Building Background Knowledge for Academic Achievement, Robert J. Marzano shows how a carefully structured combination of two approaches--sustained silent reading and instruction in subject-specific vocabulary terms--can help overcome the deficiencies in background knowledge that hamper the achievement of many children. Readers will learn * The principles that underlie an effective sustained silent reading program * A five-step process for using sustained silent reading to enhance background knowledge * The defining characteristics of effective vocabulary instruction * A six-step process for direct instruction in vocabulary in each discipline * The vocabulary terms critical to students' success in every academic subject Vignettes suggest how the recommended reading and vocabulary instruction programs might be implemented in elementary schools, middle and junior high schools, and high schools. The book also includes a list of 7,923 vocabulary terms culled from the national standards documents and other publications, organized into 11 subject areas and 4 grade-level categories. With its research-based recommendations and step-by-step approach, Building Background Knowledge equips educators with the tools they need to help close the achievement gap and enable all students to succeed.
The book also includes a list of 7,923 vocabulary terms culled from the national standards documents and other publications, organized into 11 subject areas and 4 grade-level categories.
