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Moral Reasoning

A Philosophic Approach to Applied Ethics

This new edition explores how the insights and techniques developed by philosophers can help illuminate and resolve moral issues. MORAL REASONING develops reasoning skills necessary for understanding and applying ethical theories. It approaches ethics from a philosophical point of view and develops a theory of applied ethics.

This new edition explores how the insights and techniques developed by philosophers can help illuminate and resolve moral issues. MORAL REASONING develops reasoning skills necessary for understanding and applying ethical theories.

Information Technology and Collection Management for Library User Environments

Times have changed and library institutions struggle to maintain relevancy in the Information Age. With the inescapable presence of harnessing technologies for information management and access, the role of the library has increased in importance within academic institutions and public communities. Information Technology and Collection Management for Library User Environments brings into focus the new responsibility libraries have in meeting patron needs, specifically with the use of emerging technologies. Highlighting the concepts of collection management, library space planning, and information technologies; this book is a critical guide for library professionals, para-professionals, as well as researchers who wish to meet the diverse needs of patrons in ever-changing societies.

ABSTRACT Along with the shift from print to digital formats, information
technologies are significantly affecting today's libraries. New technologies and
concepts such as mobile devices, social networking sites, communication and
interactive tools, and ... INTRODUCTION The modern ability of individuals and
organizations, through the use of computers and networks, ... information around
the world in a relatively short DOI: 10.4018/978-1-4666-4739-8.ch004 period of
time has been the ...

Information Systems Today

Managing in the Digital World

For undergraduate Introduction to Management Information Systems courses. Bring current, real-world IS concepts into your classroom. One of the greatest challenges in teaching IS courses is keeping pace with what’s happening in the real-world. Information Systems Today shows students how information technology and systems are continuing to expand within all aspects of today’s organizations and society.

Information Systems Today shows students how information technology and systems are continuing to expand within all aspects of today’s organizations and society.

Problem-Solving Cases in Microsoft Access and Excel, Annual Edition

Now in its Fourth Annual Edition, Problem-Solving Cases in Microsoft Access and Excel helps build spreadsheet and database skills using brand new realistic business cases and is the perfect complement to any computer literacy or MIS course. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

cost of living, 'what if' analyses, 127 Count operator (Access), 24 Count Sigma
operator, 59 creating Access forms, 65 Access reports, 40–49 Access tables, 14–
17, 62–64, 78–79, 89–90, 99–100 forms and subforms, 53–55 graphics for ...

Microsoft Access 2002

10 Minute Guide

Because most people don't have the luxury of sitting down uninterrupted for hours at a time to learn Excel, this 10-Minute Guide focuses on the most often used features, covering them in lessons designed to take 10 minutes or less to complete. In addition, this guide teaches the user how to use Excel without relying on technical jargon, and by providing straightforward, easy-to-follow explanations and lists of numbered steps that tell the user which keys to press and which options to select.

3S3Z* iff Conxents | Answer Waatd | indes | What"s New Learn about the new
features m Mfcrosof t Access and al P*r osoft OfrVe .:P Microsoft Office Web Site
yWt Office Update on the web to hnd addboneI products, serviot « *: Getting HHp
 ...

Cambridge English Prepare! Level 5 Student's Book

This flexible course brings together all the tools and technology you expect to get the results you need. Whether teaching general English or focusing on exams, Prepare! leaves you and your students genuinely ready for what comes next: real Cambridge English exams, or real life. The Level 5 Student's Book engages students and builds vocabulary range with motivating, age-appropriate topics. Its unique approach is driven by cutting-edge language research from English Profile and the Cambridge Learner Corpus. 'Prepare to...' sections develop writing and speaking skills. A Student's Book and Online Workbook is also available, separately.

Prepare! is a lively 7-level general English course with comprehensive Cambridge English for Schools exam preparation integrated throughout.

Public Relations Workbook

Writing & Techniques

Public Relations Workbook: Writing & Techniques is an ideal course supplement or a self-guided course in itself. Users of this book will learn to prepare a news release, plan special events, write a speech, produce a newsletter, work with journalists, navigate complex ethical situations, and handle crises. Informed by the authors' decades of public relations professional and teaching experience, this hands-on book gives practical advice and provides challenging research, writing, planning, and discussion assignments based on real-life public relations activities, events, and problems.

Users of this book will learn to prepare a news release, plan special events, write a speech, produce a newsletter, work with journalists, navigate complex ethical situations, and handle crises.

Public Relations Worktext

A Writing and Planning Resource

This textbook gives students both the fundamental knowledge and the basic writing preparation required to begin careers as public relations writers. For public relations courses.

This textbook gives students both the fundamental knowledge and the basic writing preparation required to begin careers as public relations writers. For public relations courses.

Public Relations Writing Worktext

A Practical Guide for the Profession

Public Relations Writing Worktext provides the fundamental knowledge and the basic preparation required for the professional practice of public relations writing. This textbook introduces readers to public relations and writing, providing an overview of the four-step public relations process in addition to defining and detailing the writing activities involved. It presents in-depth information on the writing formats and approaches used in implementing strategic public relations plans, and offers instruction for developing all types of writing assignments, starting with memos, proposals, and news releases, and moving on to the more complex tasks of advocacy writing, newsletters, crisis planning, and online communication. Examples accompany the discussions, providing guidance and structure for the varied writing activities. Retaining the approach of the second edition, this text incorporates numerous changes and updates, making it suitable for use as a primary course text. Updates include: increased focus on writing for the web, blogs, and electronic media, including information on writing social media releases and a new chapter entitled "New and Social Media" a new planning outline to help writers develop more effective messages expanded checklists for writers to reference when working on assignments additional examples of effective public relations writing by leading companies in a variety of organizational settings, including Mattel, UPS, Burger King, Sara Lee, Xerox, Frito-Lay, and many more new assignments based on topics, issues and problems that public relations professionals in all sectors face today restructured content for improved writing flow and consistency full instructor manual available at www.routledge.com/textbooks/zappala Authors Joseph M. Zappala and Ann R. Carden offer a clear and engaging introduction to the writing activities involved in public relations practice, resulting in a valuable resource for professionals as well as a practical classroom text for students planning careers in public relations.

Public Relations Writing Worktext provides the fundamental knowledge and the
basic preparation required for the professional practice of public relations writing.
This textbook introduces readers to public relations and writing, providing an ...