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Adobe Analytics with SiteCatalyst Classroom in a Book

In digital marketing, your goal is to funnel your potential customers from the point of making them aware of your website, through engagement and conversion, and ultimately retaining them as loyal customers. Your strategies must be based on careful analysis so you know what is working for you at each stage. Adobe Analytics with SiteCatalyst Classroom in a Book teaches effective techniques for using Adobe SiteCatalyst to establish and measure key performance indicators (KPIs) tailored to your business and website. For each phase of marketing funnel analytics, author Vidya Subramanian walks you through multiple reports, showing you how to interpret the data and highlighting implementation details that affect data quality. With this essential guide, you'll learn to optimize your web analytics results with SiteCatalyst. Adobe Analytics with SiteCatalyst Classroom in a Book contains 10 lessons. The book covers the basics of learning Adobe SiteCatalyst and provides countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish or choose only those lessons that interest you. Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does—an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts.

With this essential guide, you'll learn to optimize your web analytics results with SiteCatalyst. Adobe Analytics with SiteCatalyst Classroom in a Book contains 10 lessons.

Adobe After Effects CS6 Classroom in a Book

Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe After Effects CS6 choose Adobe After Effects CS6 Classroom in a Book from the Adobe Creative Team at Adobe Press. The 15 project-based lessons in this book show readers step-by-step the key techniques for working in After Effects CS6 and how to work efficiently and deliver in the widest possible range of media types. ¿ In addition to learning the key elements of the After Effects interface, this completely revised CS6 edition covers new features, including the Global Performance Cache, 3D Camera Tracker, Ray-traced 3D rendering, variable mask feathering, tight integration with Adobe Illustrator, rolling shutter repair, Pro Import files from Avid Media Composer and Final Cut Pro 7, improved mocha AE workflow, and more. ¿ “The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students.” –Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does–an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.

Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards.

Adobe Premiere Pro CS6 Classroom in a Book

"Contains 19 lessons. The book covers the basics of learning Adobe Premiere Pro CS6 and provides countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish or choose only those lessons that interest you"--Back cover.

"Contains 19 lessons. The book covers the basics of learning Adobe Premiere Pro CS6 and provides countless tips and techniques to help you become more productive with the program.

Adobe Audition CS6 Classroom in a Book

Those creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Audition CS6 choose Adobe Audition CS6 Classroom in a Book from the Adobe Creative Team at Adobe Press. The 16 project-based lessons in this book show readers step-by-step the key techniques for working in Audition CS6. Part 1 covers the basics of audio interfacing and the Audition environment. Next, readers will explore working in Waveform View, performing such tasks as basic editing, signal processing, audio restoration, mastering, and creating and recording files. Finally, in Part 3 on Multitrack View, they will learn about basic multitrack orientation and track parameters, creating music with sound libraries and by overdubbing, mixing strategies, and working with video. The companion disc includes lesson files so readers can work along with the book. “The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students.” —Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does—an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. ¿ ¿ Author(s) Expertise The Adobe Creative Team is made up of designers, writers, and editors who have extensive, real-world knowledge of and expertise in using Adobe products. They work closely with the Adobe product development teams and Adobe's Instructional Communications team to come up with creative, challenging, and visually appealing projects to help both new and more experienced users get up to speed quickly on Adobe software products. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.

Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards.

Adobe Premiere Pro 2.0

The best-selling guide to Adobe's powerful digital video editing application - fully updated to cover the newest version of Premiere Pro.

The best-selling guide to Adobe's powerful digital video editing application - fully updated to cover the newest version of Premiere Pro.

Adobe Flash Professional CS6 Classroom in a Book

A guide to Flash Professional CS6 offers ten lessons covering such topics as creating and editing symbols, adding animation, creating interactive navigation, working with sound and video, and publishing Flash documents.

A guide to Flash Professional CS6 offers ten lessons covering such topics as creating and editing symbols, adding animation, creating interactive navigation, working with sound and video, and publishing Flash documents.

Adobe Edge Animate Classroom in a Book

Adobe Edge Animate is a powerful, intuitive tool for creating stunning animated and interactive content using HTML5, CSS3 and JavaScript. Edge Animate is intuitive and has powerful features that can save time and headaches. Content made with Edge Animate runs gracefully on mobile devices and desktops, expanding your reach on the modern web. Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe Edge Animate choose Adobe Edge Animate Classroom in a Book from the Adobe Creative Team. The 7 project-based lessons in this book show readers step-by-step the key techniques for working in Edge Animate and how to create Web-Standards compliant graphics with animation and interactivity using this new HTML5 authoring tool from Adobe. This new Classroom in a Book starts out by showing you how to create shapes and make transformations, then add creative typography using Web fonts within precision layouts using intuitive tools. The next project introduces motion graphics on a timeline with property-based keyframing, and goes on to add complexity with nested animations and easing. Integrating interactivity comes next and shows users how to choose a method depending on their knowledge of coding: beginners can use built-in code snippets or more advanced users can employ custom JavaScript. Finally, the reader learns how to use percentage-based positioning and sizing for responsive designs that dynamically adapt their content’s resolution to a variety of browsers and devices. At the end of the course, the reader will have mastered Adobe Edge Animate to create interactive and animated content that runs seamlessly across desktops, smart phones, and tablets. “The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students.” — Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training((Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does—an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts.

The 7 project-based lessons in this book show readers step-by-step the key techniques for working in Edge Animate and how to create Web-Standards compliant graphics with animation and interactivity using this new HTML5 authoring tool from ...

Adobe InDesign CS6 Classroom in a Book

Creative professionals seeking the fastest, easiest, most comprehensive way to learn InDesign CS6 choose Adobe InDesign CS6 Classroom in a Book from the Adobe Creative Team. The 16 project-based lessons show readers step-by-step the key techniques for working with InDesign CS6. Readers learn what they need to know to create engaging page layouts using InDesign CS6. This completely revised CS6 edition covers the new tools for adding PDF form fields, linking content, and creating alternative layouts for digital publishing. The companion CD includes all the lesson files that readers need to work along with the book. This thorough, self-paced guide to Adobe InDesign CS6 is ideal for beginning users who want to master the key features of this program. Readers who already have some experience with InDesign can improve their skills and learn InDesign's newest features. “The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students.” –Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does–an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.

Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards.

Adobe FrameMaker 11 Classroom in a Book

FrameMaker, which is at the core of the Adobe Technical Communication Suite, has long been the gold standard for writing, illustrating, and laying out technical documentation in print. With new features like support for rich media objects and powerful PDF export, FrameMaker excels at authoring online documents as well. This Classroom in a Book begins with a survey of the fundamentals of FrameMaker 11: setting up master pages, styling paragraphs, defining colors, placing graphics, creating tables, adding captions, cross-references, footnotes, and hyperlinks. Later chapters cover long-document features, such as tables of contents and indexes. Creating conditional text documents and preparing content for output to print or to screen (PDF or HTML) round out the coverage.

FrameMaker, which is at the core of the Adobe Technical Communication Suite, has long been the gold standard for writing, illustrating, and laying out technical documentation in print.

Adobe Dreamweaver CS4

A project-based tutorial designed to help readers master the techniques of Adobe Dreamweaver CS4 covers such topics as working with Cascading Style Sheets, adding interactivity, creating a page layout, and increasing productivity.

A project-based tutorial designed to help readers master the techniques of Adobe Dreamweaver CS4 covers such topics as working with Cascading Style Sheets, adding interactivity, creating a page layout, and increasing productivity.