Sebanyak 48 item atau buku ditemukan

Techniques of Propaganda and Persuasion

The final technique we will cover is the subtle but dangerous method known as
transfer. Also known as “association” and “false connection,” transfer is closely re
- lated to the testimonial technique. In this method, the propagandist encourages
 ...

Perspektif media antarabangsa terhadap tekanan polisi pengiklanan dan kandungan editorial

analisis kandungan iklan Malaysia bullish on bouncing back dalam media cetak

Perbandingan kesesuaian antara media cetak dan televisyen terhadap proses pembuatan keputusan pembelian produk penglibatan tinggi (PPKPPPT)

satu kajian di Universiti Teknologi Malaysia, Skudai, Johor Bahru

Flight Plan to Sales Success: New Media Marketing for the Aviation Industry

This book puts marketing in perspective, in plain English, explained in terms familiar to aviation professionals. It includes industry-specific examples and case studies.

by Robert P. Mark CEO, CommAvia Ever wondered about that fine line between
marketing, public relations and advertising or which one is more effective and
why? If you haven't, you should, because all transaction tools are not created
equal.

Handbook Of Advertising Media And Public Relations

his book is introducing Public Relations as a concept f/-\ applied in all emerging
areas of Govt, of any part of vlV Business. This whole text is divided into thirty-
seven chapters, starting from the basics of Public Relations, the ample a ...