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Islam and Popular Culture in Indonesia and Malaysia

Home to approximately one-fifth of the world’s Muslim population, Indonesia and Malaysia are often overlooked or misrepresented in media discourses about Islam. Islam is a religion but there is also a popular culture, or popular cultures of Islam that are mass mediated, commercialized, pleasure-filled, humorous, and representative of large segments of society. During the last forty years, popular forms of Islam, targeted largely towards urbanized youth, have played a key role in the Islamisation of Indonesia and Malaysia. This book focuses on these forms and the accompanying practices of production, circulation, marketing, and consumption of Islam. Dispelling the notion that Islam is monolithic, militaristic, and primarily Middle Eastern, the book emphasizes its dynamic, contested, and performative nature in contemporary South East Asia. Written by leading scholars alongside media figures, such as Rhoma Irama and Ishadi SK, the case studies although not focused on theology per se, illuminate how Muslims (and non-Muslims) in Indonesia and Malaysia make sense of their lives within an increasingly pervasive culture of Islamic images, texts, film, songs, and narratives.

4 Upgraded piety and pleasure The new middle class and Islam in Indonesian
popular culture Ariel Heryanto The conspicuous presence of what can be called “
pop Islam” or “Islamic chic” in the last two or three decades has been a further
blow to the already discredited modernist and liberalist theories. The onward
march of modernization has not pushed religions to the margin of social life, or to
near to extinction. Modernity does not necessarily imply or require secularization.