La Caille was one of the observational astronomers and geodesists who followed Newton in developing ideas about celestial mechanics and the shape of the earth. He provided data to the great 18th-century mathematicians involved in understanding the complex gravitational effects that the heavenly bodies have on one another. Observing from the Cape of Good Hope, he made the first ever telescopic sky survey and gave many of the southern constellations their present-day names. He measured the paths of the planets and determined their distances by trigonometry. In addition, he made a controversial measurement of the radius of the earth that seemed to prove it was pear-shaped. On a practical level, La Caille developed the method of `Lunars' for determining longitudes at sea. He mapped the Cape. As an influential teacher he propagated Newton's theory of universal gravitation at a time when it was only beginning to be accepted on the European continent. This book gives the most comprehensive overview so far available of La Caille's life and work, showing how he interacted with his often difficult colleagues. It places special emphasis on his life at, and his observations and comments on, the Cape of Good Hope, where he spent the years 1751-53.
Honey Badger or Ratel (Mellivora Capensis) 92 Hooke, Robert (1635–1703) 137
Hopwood, William (1784–1853) 19 Hottentots, see Khoina 39 Hout Bay 70, 86,
89 Imhoff, Gustaaf Willem, Baron von (1705–1750) 97 India socalled Indians at
Cape 152 Inequalities 25 Ingram, John (1721–?) 58, 116 Institut de France 16,
17, 176 Jansenists 16 Jesuits 16, 123 Jupiter 133 moons of 49, 51, 52 perturbing
effects of 132 satellites 53, 115, 122 Jussieu, Antoine de (1686–1758) 52, 88
Jussieu ...
Arts, heritage, non-profit and social marketing today comprise key components of the contemporary marketing management scene. Governments, charities and voluntary sector organisations throughout the world are increasingly involved in the development of marketing campaigns, and more and more of these organisations are likely to be at the cutting edge of the application of the very latest marketing methods. Research in the arts, heritage, non-profit and social marketing fields is intellectually rigorous, relevant for user communities, and has a great deal to offer to marketing theory as well as to promotional practice. This book presents a collection of stimulating articles that report some of the freshest and most innovative research and thinking in the authors’ specialist domains. Collectively the chapters offer a balance of empirical and conceptual research in arts, heritage, non-profit and social marketing. They explore new ideas, challenge pre-existing orthodoxies, develop knowledge, and demonstrate the epistemological importance of current research in these critical areas. This book was originally published as a special issue of the Journal of Marketing Management.
The purpose of this paper is to address this theoretical gap by drawing on the
marketing and leisure literature to understand members' consumption of Tate
using the involvement construct. Tate, a portfolio of four art museums in the UK,
has more than 90,000 members that receive a benefits package in return for a
membership fee. Data were collected using an interpretive, qualitative approach.
A total of 59 face-toface semi-structured interviews were conducted with Tate
Members ...
Harry Gensler’s Ethics introduces undergraduates to the main issues in contemporary moral philosophy. It also relates these issues to practical controversies, with special attention paid to racism, moral education, and abortion. It gives a practical method for thinking about moral issues, a method based largely on the golden rule. Key Features: • Serves as either the sole textbook for a lower-level introduction to ethics/moral philosophy course or a supplementary text for a more advanced undergraduate ethics course • Provides clear, direct writing throughout, making each chapter easily accessible for an engaged undergraduate • Offers a philosophically rigorous presentation of the golden rule • Includes helpful study aids, including: bolded technical terms, boxes for key ideas, chapter summaries, suggested readings, and a glossary/index Key additions to the Second Edition: • A new chapter on virtue ethics, which deals with Aristotle, Plato, and related controversies • A new chapter on natural law theory, which deals with Aquinas, double effect, sexual morality, and related controversies • A significantly revised chapter on the golden rule, which is now much clearer on certain key points • A significantly revised chapter on nonconsequentialism, which now has expanded coverage of human rights, libertarianism, and socialism, and uses the right to health care as a case example • An expanded bibliography • A new appendix that overviews key books students will want to pursue upon completing Ethics: A Contemporary Introduction, Second Edition • A rewritten instructional program, EthiCola, which is now much easier to download and use and has (for students) revised exercises for each chapter and (for instructors) a score-processing program, class slides, and instructor’s manual. This can be found on the book’s companion website: http://www.routledge.com/textbooks/gensler.
Key Features: • Serves as either the sole textbook for a lower-level introduction to ethics/moral philosophy course or a supplementary text for a more advanced undergraduate ethics course • Provides clear, direct writing throughout, ...
Psikotes dilakukan untuk menilai aspek-aspek psikologis seseorang berdasarkan persyaratan yang diinginkan oleh sebuah perusahaan/lembaga/institusi. Dari tes inilah, pihak penyelenggara akan memperoleh hasil mengenai aspek psikologis para pelamarnya. Lulus atau tidak, bukan berarti menunjukkan kualitas psikologis peserta, tetapi lebih karena faktor kualifikasi yang dibutuhkan oleh pihak penyelenggara. Kunci suksesnya, tetap tenang mengerjakan soal dan jujurlah pada kondisi diri. Terkadang ada jenis pertanyaan psikotes yang tidak ada jawaban benar atau salahnya, tetapi lebih melihat aspek psikologis peserta. -Tangga Pustaka-
Psikotes dilakukan untuk menilai aspek-aspek psikologis seseorang berdasarkan persyaratan yang diinginkan oleh sebuah perusahaan/lembaga/institusi.
