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Jurus Marketing Paling Nonjok

Bisnis dengan cara AIDA (Attention, Interest, Desire, Action) adalah menciptakan ketertarikan kepada calon pembeli. Strategi ini banyak dipakai perusahaan besar, seperti Matahari Grup yang selalu menawarkan diskon maupun UKM spt Maicih yang melakukan jualan di jalanan. Cara berpromosi dan pemasaran yang unik juga merupakan bagian dari strategi AIDA. Di era online shop seperti sekarang pun strategi ini mulai diterapkan. Nah, buku ini membahasnya secara tuntas strategi penjualan AIDA, baik online shop maupun offline. Buku ini sangat bermanfaat bagi pemula. ================== Buku karya Heri Bertus (@tukangSEO) ini diterbitkan oleh penerbit TransMedia Pustaka.

Buku ini sangat bermanfaat bagi pemula. ================== Buku karya Heri Bertus (@tukangSEO) ini diterbitkan oleh penerbit TransMedia Pustaka.

Media Relations in Sport

Any student interested in a career related to sport media has to know certain essentials -- how to interview, how to effectively create and distribute content, and how to deal with communication problems that will invariably arise. All of these subjects and more are extensively addressed in this new and completely revised edition. The emphasis of these topics is not so much related to a theoretical understanding of sport media, but rather a practical one. The book is written with the idea that sport media communication does not exist as only something to be discussed in the abstract. Rather, there are fundamental skills, approaches, and procedures that relate directly to the success of communication. While this third edition rightly goes into emerging areas of the field and examines sport media relations from a global perspective, it also retains the focus of the first two editions, specifically on the basics and principles of sport media that remain its foundations.

While this third edition rightly goes into emerging areas of the field and examines sport media relations from a global perspective, it also retains the focus of the first two editions, specifically on the basics and principles of sport ...