This thesis examines in detail the management strategies employed at three different NARDACs--San Diego, San Francisco, and Washington D.C. Specific emphasis is given to the marketing of ADP services since October 1983, when NARDACs became Navy Industrial Fund activities. A detailed marketing audit of each organization is presented, and the strengths and weaknesses of marketing strategies employed at each NARDAC are assessed. The pros and cons of the different approaches are examined, recommendations are made, and a baseline for the development of a effective approach to marketing ADP services in the Navy is established. Central to the entire analysis is the understanding that NIF demands that NARDACs be operated as businesses. The authors conclude that managers at every echelon must fully come to grips with what operating as a business implies if NARDAC operations in the NIF environment are to reach their full potential.
This thesis examines in detail the management strategies employed at three different NARDACs--San Diego, San Francisco, and Washington D.C. Specific emphasis is given to the marketing of ADP services since October 1983, when NARDACs became ...
This is the second volume of the works of the late Karl Abraham, whose 'Selected Papers on Psycho-Analysis', is one of the most widely read and highly valued classics on the subject. This volume includes 'Two Contributions to the Study of Symbols' and 'Dreams and Myths'
It is most remarkable that linguistic and medical research lead to the same
conclusion on this point. As Freud 1 has proved, man's sexual instinct is, in an
early phase, auto-erotic. This means that he knows as yet no object outside
himself on ...
