Buku pertama Rhonda, The Successful Business Plan: Secrets <& Strategies,
diakui oleh majalah Forbes sebagai salah satu dari dua buku terbaik yang
membahas tentang usaha kecil, sementara oleh majalah Inc. dinyatakan sebagai
salah satu dari enam buku panduan terbaik untuk memulai usaha kecil.
Sekarang dalam edisinya yang keempat, buku tersebut digunakan sebagai buku
teks utama untuk kuliah-kuliah perencanaan bisnis di lebih dari seratus sekolah
bisnis.
Sebuah penelitian yang dilakukan Harvard University membuktikan keberhasilan
seseorang, 85% ditentukan oleh sikap. Sisanya ... Komunikasi intrapersonal
termasuk membuat life mapping, yaitu membuat rencana hidup yang jelas.
Setelah ...
A Practical Guide to New Venture Creation and Development
One of the most important steps in launching a new venture or expanding an existing one is the creation of a business plan. Time after time, studies and real-life examples reveal that the absence of a written business plan leads to a higher incidence of failure for new businesses, and inhibits growth and development. Based on methodology developed at Cranfield School of Management, The Business Plan Workbook takes a practical approach to topic of business planning for new venture creation and development. Equally suitable for a range of academic and professional courses and for those developing small businesses, it takes the reader through 29 assignments to help you create and present your business plan, from learning how to create a competitive business strategy through to forecasting sales volume and value. It will help you to validate your business idea, brand your business, research and segment your market, and raise finance; all through one persuasive plan. With new additional material covering the 7 Ps of Marketing, a section of Planning for Growth and a range of new and updated case studies of real life entrepreneurs, this classic text is an invaluable guide to all aspects of business planning.
With new additional material covering the 7 Ps of Marketing, a section of Planning for Growth and a range of new and updated case studies of real life entrepreneurs, this classic text is an invaluable guide to all aspects of business ...
This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.
This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and ...
