Sebanyak 138 item atau buku ditemukan

The Social Media Marketing Book

Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best -- and avoid the worst -- of the social web's unique marketing opportunities. The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery. Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations Understand the history and culture of each social media type, including features, functionality, and protocols Get clear-cut explanations of the methods you need to trigger viral marketing successes Choose the technologies and marketing tactics most relevant to your campaign goals Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators Praise for The Social Media Marketing Book: "Let Zarrella take you to social-media marketing school. You'll learn more from reading this book than a month of research on the Internet."--Guy Kawasaki, co-founder of Alltop.com "If I could be any other person for a day, it would be Dan Zarella. Either him or Brad Pitt. But Dan's smarter. This book is why I say that."--Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web."-- Brian Solis, publisher of leading marketing blog PR 2.0

Either him or Brad Pitt. But Dan's smarter. This book is why I say that."--Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web.

Sales Genius

A Masterclass in Successful Selling

With the help of this book, anyone can become a 'Sales Genius'. The material is based on the acclaimed book by Tony Buzan and Richard Israel, Brain Sell, which showed how to apply modern research on brain functioning to the practice of selling.

With the help of this book, anyone can become a 'Sales Genius'.

Kerjasama internasional menuju pengelolaan hutan lestari

International cooperation within forest conservation programs in Indonesia.

International cooperation within forest conservation programs in Indonesia.

Understanding English Grammar

A Course Book for chinese Learners of English

This book aims at helping learners of English (particularly those whose first language is Chinese) to improve their understanding of, and their competence in, English grammar. It directly addresses the needs of Chinese learners and takes full account of their first language in helping them understand how English works by systematically requiring them to think about grammar, and to come up with their own hypotheses about how it works on the basis of the given data. The book is designed for students' learning on their own as well as in a classroom. Each chapter is accompanied by a separate 'students' notes', which the students can consult after working through all the data and exercises in each chapter, to check their own answers and to read further explanations on the grammatical points in question. This book therefore appeals to the growing number of students learning through self-access, as well as promotes independent learning among those enrolled in educational institutions. Key features: - Directly addresses the needs of Chinese learners of English - Concise, user-friendly grammar presentations followed by examples of correct use - Innovative exercises offering learners in-depth practice of key grammar points - Detailed students' notes section and a full answer key for easy reference - Suitable for use in class, or for self-study

Now let's try to sum up what we have learnt from Questions 1–6 about the
progressive aspect in English. Questions 1 and 2 ... (Note that, unlike understand,
think [in the sense of using your mind] is a temporary activity, and hence can take
the ...

Markov Networks in Evolutionary Computation

Markov networks and other probabilistic graphical modes have recently received an upsurge in attention from Evolutionary computation community, particularly in the area of Estimation of distribution algorithms (EDAs). EDAs have arisen as one of the most successful experiences in the application of machine learning methods in optimization, mainly due to their efficiency to solve complex real-world optimization problems and their suitability for theoretical analysis. This book focuses on the different steps involved in the conception, implementation and application of EDAs that use Markov networks, and undirected models in general. It can serve as a general introduction to EDAs but covers also an important current void in the study of these algorithms by explaining the specificities and benefits of modeling optimization problems by means of undirected probabilistic models. All major developments to date in the progressive introduction of Markov networks based EDAs are reviewed in the book. Hot current research trends and future perspectives in the enhancement and applicability of EDAs are also covered. The contributions included in the book address topics as relevant as the application of probabilistic-based fitness models, the use of belief propagation algorithms in EDAs and the application of Markov network based EDAs to real-world optimization problems. The book should be of interest to researchers and practitioners from areas such as optimization, evolutionary computation, and machine learning.

This book focuses on the different steps involved in the conception, implementation and application of EDAs that use Markov networks, and undirected models in general.